Local Business Listing

With the many responsibilities a business owner has, getting a local business listing may be overlooked. Sometimes opportunities elude the busy owner that would allow advancement and growth. That’s unfortunate, but often the case for small business.

Every now and then an opportunity presents itself that we should not miss.One such opportunity is FREE a local business listing with Google and Yahoo business listings.

These free listings can generate targeted traffic to your business and put thousands of eyeballs on your products and services. Even without a website you can still obtain a free local listing.

Google and Yahoo dispense almost 70% of the total search results online, so using their business listings to display our information is the smart way to go.

An even more important factor is the rise in consumers search for local products and services. Research has indicated as much as 50% of all online searches are Local in nature. The once standard way of advertising with yellow pages, newspaper classified and magazines are slowly but surely giving way to the content rich resources of internet advertising.

Here’s some food for thought. If your competitors have a local listing, and you don’t, who’s most likely to wind up with a new customer when that prospect searches online?

Local Business Listing-Get Listed

Below are the links for Google and Yahoo business listings.

Local Business Center -https://www.google.com/local/add/login?hl=en-US&gl=US

Yahoo Local – http://local.yahoo.com/ (Click on the “Add/Edit a Business “ link at the bottom of the page)

How will a local business listing benefit your company?

By listing your business products and services on the internet you gain visibility! Unlike the temporary advertising of classified, yellow pages and magazine ads, a local search listing can be a permanent 365 day 24/7 virtual salesman.

Your ROI can be staggering.

Your listing will include

• Business Name
• Address
• Phone
• Email address
• Web address
• Payment methods accepted
• Brands carried
• Products/services offered
• Specials

Along with your companies information, Google and Yahoo display an interactive map for consumers to locate your business.You may be familiar with this mapping service and how convenient it is to discover a companies location.With a local business listing, now consumers can not only find out who you are but exactly where you are.

As I stated before, you don’t really need a website for a local listing, but having one gives you a serious advantage. Imagine the possibilities when your customer can see and learn more about the products and services your business offers.

For those of you that don’t have a website, I urge you to get one.

Reaching customers online is a critical aspect of advertising, and how successful business owners operate now and in the future.

A free local business listing with Google and Yahoo local search is a smart start.